Sport Tomorrow - Innovation And Future Of Sports By Jan Kees Mons

General, Business - February 25, 2021

GenZ and 11 great strategies to facilitate their sporting needs

Generation Z or GenZ will change the world of sports in the years to come. Traditional sports are losing share to non-traditional sports and have to adjust their offering in order to stop this trend. If not, they are in for a very difficult time!
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General, The Venue - February 17, 2021

The future of golf: 10 great enhancing strategies

Over the last year golf has shown a very strong rebound on the back of Covid 19. Does it mean the sports is out of the woods after several years of lacklustre growth? Definitely not! The question is very much if new participants are here to stay. In order to do just that, the golfindustry has to change. In case it is willing to change its (sometimes) archaic habits, the future of golf should be bright. We discuss 10 strategies that could help improve the future of golf.
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The Fan, General - February 10, 2021

Fans calling the shots: 10 awesome examples

Fans increasingly want to be involved in the decision making of their club, a trend which is unstoppable. Sports organisations should start thinking on how to adjust their business models in order to facilitate for this trend. Below you will find 10 great examples of fans calling the shots
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General - February 4, 2021

The future of sailing: 10 powerful strategies for a bright future

Sailing has undergone some huge changes over the last few years. However, the sports has some huge challenges to deal with in order to secure the future of sailing. In this artice we discuss 10 potential strategies which could become important for the future of sailing.
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The Fan - January 26, 2021

14 awesome ways how fan engagement will improve in the future

Fans are the main drivers behind the growth of sports. For clubs it will be extremely important to engage these fans as they will generate additional revenues. The big question will be how to improve fan engagement in the future.
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Business, General, Technology, The Athlete, The Fan, The Venue - January 20, 2021

Covid 19 and 10 important long term effects on sports

Covid 19 has been amongst us for about a year now and has had huge impact on our lives and society. The world of sports did not escape. The new normal will be different. We discuss 10 long term effects on the world of sports.
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Technology - January 5, 2021

6 great ways how sensors are positively transforming sports

Sensors in sports are conquering the world by storm. They do not only provide useful information for athletes, but are also instrumental in areas such as health, fan engagement, analytics, venues, media, textiles and wearables.
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Business, General - December 30, 2020

The future of soccer: 12 intriguing predictions

Soccer or football is still hugely popular with many, but waht will the future of soccer be? There are clearly some cracks as participation rates in mature countries are coming down. Pushed by changing demographics, federations will be forced to implement change. We make 12 intriguing predictions on the future of soccer.
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The Venue - December 23, 2020

The top 10 basic features of future stadiums

Fans will be the driving force behind the future transformation of stadiums. Add-on services, security, and tailored experiences will be of vital importance to attract these fans. We will discuss 10 important features of what future stadiums will look like.
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The Fan, The Venue - December 14, 2020

10 awesome ways to raise stadium fan experience and engagement in the future

Fan experience and engagement in the stadium have to change a lot in order to be competitive going forward. We discuss 10 awesome ways how this can be realised.
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General, Business, Technology, The Athlete, The Fan, The Venue - December 2, 2020

11 important future trends in the world of sports

The world of sports is ever changing. With technology rapidly gaining traction, with changing demographics and with changing consumer habits, it is extremely important to adjust quickly to the newly emerging trends. Clubs, federations, media, equipment manufacturers, textile companies, sport services providers and betting companies should be aware of the current 11 important trends in the world of sports.
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General, The Athlete - November 25, 2020

11 awesome sports training methods in the future

Citius altius fortius: faster, higher, stronger! Mankind’s everlasting quest to explore boundaries has been the driving force behind training and hence improvement and growth. Sports is no different. People love to see new records and athletes performing to their best. Winning and peak performance are the main mantras here.
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Business, Technology, The Venue - November 5, 2020

9 reasons why the H20 Esports Campus Amsterdam is great news for Esports

The brand new H20 Esports Campus near Amsterdam is a great example of innovation within e-sports. It is unique in its kind and has no global counterpart as of yet. No doubt it will become the pinnacle of esports in The Netherlands bringing esports, gaming and creative tech together on one location. We discuss 8 reasons why we believe this campus is great news for esports.
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Technology - October 22, 2020

8 important ways how 3D Printing impacts sport

3D Printing is one of the technologies which will have a big impact on the world of sports in the coming decade. It will result in substantial benefits for pro and amateur athletes as well as for sports equipment manufacturers. We discuss 8 important ways in how 3D Printing will impact sports.
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Technology, The Athlete - October 7, 2020

6 ways how sports benefits from motion capture

Motion capture technology is becoming ever more important in sports. It helps an athlete to become better, stay healthier and recover quickly from injury. We discuss 6 ways how motion capture is having an impact on sports.
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General, Technology - September 22, 2020

10 super reasons why outdoor sports will grow

Covid 19 could well have been a very important catalyst for significant growth inoutdoor and adventure sports over the next decade. However, it is not the only reason. Fundamentals seem to be strong with demographic changes and innovative (technological) disruption being the main drivers. We discuss 10 important reasons.
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General, Technology - September 10, 2020

5 future outperforming sports categories

The world of sports in the near future is ever changing. However, change will accelerate in the coming ten years, which will have a huge impact on the sports landscape in the future. Some new sports will come to the fore at the expense of traditional sports that are not adjusting in time to their new user groups. We discuss several categories of sports, which are likely to gain significant market share.
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Business, General - August 26, 2020

Surfing spinoffs: 10 super high adrenaline innovations

Surfing is one of the most innovative sports around, continuously adjusting to the needs of the new generations. We discuss 10 high octane spinoffs of this sports. Plenty of interesting footage!
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General, Technology, The Athlete, The Fan, The Venue - August 18, 2020

Olympics: 10 changes that will define its future

With the Olympics of Tokyo 2020 postponed for a year, it is interesting to see how the Olympic Games have evolved and how they are likely to change big time in the near future. We discuss 10 main changes that we anticipate to materialize over the next 20 years.
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Business, General, The Fan - August 4, 2020

10 important future trends in sports sponsorship

Sports sponsorship is considered as an ideal way to raise brand awareness. Going forward, we expect considerable change in sports sponsorships due to generational shifts, Corona and technology. We discuss 10 different trends.
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Technology, The Fan - July 21, 2020

8 great ways how AI will impact fan engagement

Besides emotion, fan engagement will increasingly be driven by digital consumption and AI will play a major role in this. We discuss 8 powerful ways on how Artificial Intelligence will enrich the life of the future sports fan.
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Technology - June 30, 2020

10 ways how robots will positively impact sports

Robots are becoming increasingly important in our society and will also have a huge impact on the world of sports. We discuss 10 ways how sports will be affected.
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Business, General - June 22, 2020

Gen Alpha to create huge changes in sports

Gen Alpha will have a big impact on society and the sports industry. We discuss their characteristics and how the sports industry may respond.
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Business, General - June 10, 2020

10 important future trends in sports retailing

The sports retailing landscape is continuously changing due to new technology and ongoing changing consumer habits and preferences. We discuss 10 major future trends which will have a big impact.
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General, Technology, The Athlete - May 28, 2020

The bionic athlete is not far away: 10 strong reasons why

The bionic athlete is not far away. In fact body technology is advancing very rapidly, whether through bioengineering, genomics or artificial bodyparts. The sports scene will be at the forefront. We discuss 10 powerful reasons why the bionic athlete is not far away.
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